A Comparison of the Effectiveness of a Telephone Coaching and Mail-based Program

StayWell Research

Many health promotion interventions have been developed and tested in recent years. Practitioners and researchers must continue to explore how various program delivery modalities can be used effectively and efficiently to optimize program outcomes. A sample of 6,055 participants was drawn from 10 large employers. Participants self-selected into a mail or telephone intervention. This study compared the demographics of those who selected each modality and assessed differences in program success relative to the modalities chosen.

The study, “A Comparison of the Effectiveness of a Telephone Coaching Program and a Mail-Based Program,” was published in the December 2010 Health Education and Behavior issue. StayWell authors include: Erin L. D. Seaverson, MPH, and Stefan B. Gingerich, MS.

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