The future of wellness: 2017 StayWell Trend Report predicts innovative incentives, whole person well-being and the influence of millennials

StayWell News Releases

Yardley, Penn. (December 1, 2016) – StayWell, a health engagement solutions company, announced today the availability of a new report, Top Trends for 2017: What’s working in well-being. The report addresses the Top Five trends StayWell experts anticipate will influence employer health and well-being programs in 2017 and suggests ways employers can capitalize on these developments.

“StayWell has been at the forefront of research and shaping employer health and well-being programs for more than 40 years,” said Kris Zitzmann, VP, National Accounts, StayWell. “We understand the challenges employers face when delivering solutions to a workforce that is diverse in age, geographic location, and health status. These factors, including the influx of millennials into the workforce, are influencing well-being programs. This report will help employers better understand the trends and motivators related to this demographic shift.”

The 2017 Trend Report addresses developments that StayWell experts anticipate will influence well-being programs in the coming year, such as:

  • The continued expansion of well-being programs beyond physical health;
  • Growing interest in and adoption of social connection and professional development strategies;
  • The use of digital technology to connect individuals to programs, engage in health improvement opportunities, and assess health on an ongoing basis;
  • The changing landscape of incentives and badging elements in health and well-being programs; and
  • A paradigm shift in the measurement of well-being programs from a focus on return on investment to one based on the broader notion of value on investment.

The StayWell report is intended to be a resource for employers who are interested in evolving their health and well-being programs to keep pace with changing demographic and consumer needs. It can be downloaded, free of charge, at 2017 StayWell Trend Report: What’s working in well-being.

About StayWell
StayWell, a subsidiary of Merck & Co., Inc., Kenilworth, NJ, USA (“Merck”), is a health engagement company that helps its clients engage and educate people to improve health and business results. StayWell brings decades of experience working across the health care industry to design solutions that address its clients’ evolving needs. We fuse expertise in the science of behavior change with an integrated portfolio of solutions and robust content assets to effectively motivate people to make positive health care decisions. StayWell programs have received numerous top industry honors, including the C. Everett Koop National Health Award and the Web Health Award for health engagement programs. StayWell also has received URAC and NCQA accreditation for several of its programs. StayWell is headquartered in Yardley, Pennsylvania, and also has major locations in Salt Lake City, Utah, and St. Paul, Minnesota.

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Media contact
Barbara Tabor, APR